PA Accelerate
Description
PA Accelerate is a service line within PA which is sold to clients as a learning interactive platform. The brief was to create a sub-brand that would stand out and reflect the nature of the tool.
Digital
Branding
Overview
Creation of a sub-brand
The sub-brand has its own logo and look and feel with overarching elements, which are all visual representations of learning acceleration. The three different sections consist of unique imagery for each one and their own colour palette.
Approach
Inspiring imagery and acceleration features
We created a set of materials to sell the tool, including an interactive PDF with overall information, as well as more in-depth documents for each section. The design is sleek and emphasises the imagery which has a different focus for each part.