Photobook

Description

A printed photobook displaying Apple’s advertising with JCDecaux, which follows the company’s visual identity.

Print

Brochure design

Overview

Minimalistic design

Keeping in line with Apple’s brand the style of the photobook is minimalistic, utilising only black, white and grey colours.

Approach

Enhancing illustrations and typography

In order to make the photobook more appealing, some minimal illustrations are added throughout along with large typography.